Media outreach is one of the most effective ways to expand the reach of National Payroll Week® (NPW), September 7–11, and highlight the impact of payroll professionals. Every story shared has the potential to start a ripple—and PayrollOrg is proud to have research, consulting, and advisory firm 3Sixty Insights as a media partner to help spread this message.
Read their perspective on the evolution and impact of payroll and payroll professionals in their article “Payroll Used to Be a Transaction. Now It’s Part of the Employee Experience.”
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“Payroll used to be viewed primarily as a transaction: calculate the right amount, make the payment, and move on. That perspective is changing. Payroll is one of the most direct and recurring touchpoints employees have with their organization. It influences financial well-being, trust, confidence, and ultimately a broader employee experience. That makes payroll much more than a back-office function. Accuracy, timeliness, accessibility, transparency, and the ability to understand and manage pay matter. At 3Sixty Insights, we believe payroll deserves to be part of the conversation around employee experience, not treated as a standalone transaction. And thank you to the payroll professionals who make payday happen.” |
Media outreach doesn’t end with one story. What starts as a local story can reach far beyond it.
Your outreach helps people better understand their pay and see how every paycheck connects to something bigger. It can raise awareness, educate your community, and reinforce the essential role payroll plays in everyday life.
That’s the power of NPW—celebrating its 30th year this week!
Sean Tait Bircher is Writer and Editor of Membership Publications for PayrollOrg.
